The camera is a fantastic machine. To explore, explain and expose how our unchecked obsession with image has grown, filmmakers Axel Danielson and Maximilien Van Aertryck turn their cameras directly on society itself to take a look at how this obsession has begun to change our behaviour.

From the camera obscura and the Lumière brothers to YouTube and the world of social media, Fantastic Machine chronicles how we went from capturing an initial image of a backyard to a multi-billion-pound content industry in just 200 years.